Hearts of Palmer

Palmer is an incredibly talented and creative cook. She approached us to help her design a logo for her online blog that she created to share recipes, recommendations and tips to simplify cooking and empower the home cook. With her tagline "cooking from the heart", we wanted to create something that felt heartwarming, optomistic, fresh and contemporary. The heart symbol speaks to her passion for cooking and also resembles the shape of an apple which represents healthy, feel-good food.