Life Brand Holiday

There's something magical about the holiday season, especially when it comes to the array of new products that emerge on the shelves! For this project we created a seasonal design for a release of holiday products. We needed to create something special and different while also making sure to maintain the key brand assets that are recognizable to Life Brand. We explore a more festive and playful side of the brand through design and new seasonal scents, which extends the brand past everyday essentials and into a realm of holiday giftablity and seasonal collectables. The design features a pattern that is cheerful, vibrant & celebratory for the holiday season and can be extended across many different product formats. We also added some subtle foil accents to add a little shimmer and elevate these products from the standard products in the category.